Privacy Policy

Last updated 06 / 07 / 2026
Data controller Social Gauge Media Limited
Registration no. 3156089
Reading time Approx. 12 minutes
Please read carefully

We are committed to protecting your privacy. This Privacy Policy explains how Social Gauge Media Limited collects, uses, discloses and safeguards your personal data when you visit and use this website (the “Website”). Please read it carefully.

By accessing or using the Website, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with any part of this Policy, you must not use the Website.

This Privacy Policy applies to the Website only. It does not govern the processing of personal data in the context of any separate service agreements or contracts that may be entered into with us for marketing or consultancy services, which may be subject to additional privacy terms.

Contents
1

Data Controller

The data controller responsible for your personal data is:

Social Gauge Media Limited

Address
Unit 1603, 16th Floor, The L. Plaza, 367-375 Queen's Road Central, Sheung Wan, Hong Kong
Registration no.
3156089

If you have any questions about this Privacy Policy or our data protection practices, you can contact us using the details above.

2

Personal Data We Collect

We may collect and process the following categories of personal data when you use the Website or communicate with us:

  • 2.1 Data you provide directly
    • Identification data: name, job title, company name.
    • Contact details: email address, telephone number, postal address.
    • Communication data: information included in enquiries or messages you send via contact forms, email or other channels.
    • Marketing preferences: your choices regarding receiving marketing communications from us.
  • 2.2 Data we collect automatically When you visit the Website, we may automatically collect certain technical data, including:
    • Device and browser information (e.g. browser type and version, operating system, device type).
    • Log data (e.g. IP address, access times, pages viewed, referring URL).
    • Usage data (e.g. how you navigate and interact with the Website).

    This information is typically collected through cookies and similar technologies. For more details, please refer to our Cookie Policy.

  • 2.3 Data from third parties We may receive limited personal data about you from:
    • Analytics providers (e.g. aggregated usage statistics).
    • Marketing or event partners, where you have consented to such sharing.
3

Purposes and Legal Bases for Processing

We process your personal data only where we have a lawful basis to do so, and for specific purposes, including:

  • 3.1 To operate and maintain the Website
    • To provide access to the Website and its features.
    • To ensure the security, performance and stability of the Website.
    Legal basis Our legitimate interests in operating a secure and effective Website.
  • 3.2 To respond to enquiries and communicate with you
    • To respond to contact requests, questions or feedback.
    • To send you information you have requested (e.g. about our services).
    Legal basis Performance of a contract or taking steps at your request prior to entering into a contract; and our legitimate interests in responding to enquiries.
  • 3.3 To provide and improve our services
    • To understand how visitors use the Website and our content.
    • To analyse and improve the relevance and effectiveness of our Website and communications.
    Legal basis Our legitimate interests in improving our Website, services and user experience.
  • 3.4 Direct marketing and newsletters
    • To send you marketing communications about our services, insights, events or updates that we believe may be of interest to you.
    • To tailor our marketing based on your interests and interactions with us, where permitted by law.
    Legal basis Your consent where required by law; or our legitimate interests in promoting our services where consent is not legally required and where you have not objected.

    You may opt out of direct marketing at any time (see section 9 below).

  • 3.5 Compliance and legal obligations
    • To comply with applicable laws, regulations and requests from authorities.
    • To establish, exercise or defend legal claims.
    Legal basis Compliance with legal obligations; our legitimate interests in protecting our rights.
4

Classes of Recipients of Personal Data

We may share your personal data with the following categories of recipients, strictly on a need to know basis and subject to appropriate contractual and security safeguards:

  • Service providers and processors who support our business operations, such as website hosting, IT and cloud services, analytics providers, email and CRM platforms, and professional advisers (e.g. legal, accounting).
  • Group companies or affiliates (if any) that support us in providing and marketing our services.
  • Business partners in the context of joint events, webinars or marketing initiatives, where you have registered or consented to such collaboration.
  • Public authorities, regulators and law enforcement where required by law or reasonably necessary to protect our rights, users or third parties.
  • Potential buyers or investors and their advisers in connection with any actual or proposed merger, acquisition, restructuring or other corporate transaction, subject to confidentiality commitments.

We do not sell your personal data.

5

Cross Border Transfers of Personal Data

We may transfer your personal data to countries outside of your country of residence, including countries that may not provide the same level of data protection as your home jurisdiction.

Where such transfers occur, we will ensure that appropriate safeguards are in place to protect your personal data, in accordance with applicable data protection laws. These safeguards may include:

  • The use of standard contractual clauses or other approved contractual mechanisms;
  • Transfers to countries that have been recognised as providing an adequate level of data protection by the relevant authority; and/or
  • Other appropriate technical and organisational measures to ensure the security and confidentiality of your data.

You may contact us using the details in section 1 if you would like more information about the specific safeguards applied to the cross border transfer of your personal data.

6

Obligation or Voluntary Provision of Personal Data

In general, you are under no statutory or contractual obligation to provide personal data when using the Website. However:

  • Certain information (such as your name, company and contact details) may be necessary for us to respond to your enquiries or to provide information you request. If you do not provide this information, we may not be able to respond fully or at all.
  • Where we ask you to provide personal data, we will indicate whether the provision is obligatory or voluntary and the possible consequences of not providing it.
7

Direct Marketing

We may use your personal data (such as name, email address, company and role) for direct marketing purposes, including:

  • Sending newsletters, updates and insights related to marketing, consultancy and our services;
  • Informing you about events, webinars or offers that may be relevant to your role or interests.

We will only send direct marketing by electronic means (e.g. email) where permitted by applicable law, either based on your consent or, where allowed, on our legitimate interests where you have not opted out.

You have the right at any time to object to the use of your personal data for direct marketing, or to withdraw your consent where consent was the basis (see section 9).

8

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting or reporting requirements.

Retention periods may vary depending on the type of data and the context in which it was collected. When we no longer need personal data, we will delete it or anonymise it in a secure manner.

9

Your Rights

Subject to applicable data protection laws and certain limitations, you have the following rights in relation to your personal data:

  • Right of accessTo obtain confirmation as to whether we process your personal data and, if so, to receive a copy of the personal data we hold about you, together with certain related information.
  • Right to rectificationTo request the correction of inaccurate or incomplete personal data.
  • Right to erasureTo request that we delete your personal data in certain circumstances (e.g. where it is no longer necessary for the purposes for which it was collected, or where you withdraw consent and there is no other legal basis for processing).
  • Right to restriction of processingTo request that we restrict the processing of your personal data in certain situations.
  • Right to objectTo object at any time to the processing of your personal data for direct marketing purposes; and to object, on grounds relating to your particular situation, to our processing of your personal data where we rely on legitimate interests.
  • Right to data portabilityWhere applicable: to receive the personal data you have provided to us in a structured, commonly used and machine readable format and to transmit it to another controller, where technically feasible.
  • Right to withdraw consentWhere we process your personal data based on your consent, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

To exercise any of these rights, or to access and correct your personal data, please contact us at:

Postal address
Unit 1603, 16th Floor, The L. Plaza, 367-375 Queen's Road Central, Sheung Wan, Hong Kong

We may need to verify your identity before we can act on your request. We will respond within the time period required by applicable law.

You also have the right to lodge a complaint with a supervisory authority in your country if you believe that your personal data has been processed in a way that does not comply with applicable law.

10

Security

We take appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.

However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

11

Cookies and Similar Technologies

We use cookies and similar technologies to collect and store certain information when you visit the Website, for purposes such as enabling core functionality, improving performance and understanding usage patterns.

For detailed information about the cookies we use and the choices available to you, please refer to our separate Cookie Policy.

12

Third-Party Websites

The Website may contain links to third-party websites or services that are not operated or controlled by us. This Privacy Policy does not apply to those third-party sites. We are not responsible for the privacy practices of such websites. We encourage you to review the privacy policies of any third-party sites you visit.

13

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal data. Your continued use of the Website after any changes take effect will constitute your acknowledgement of the revised Policy.

14

Contact

If you have any questions, comments or requests regarding this Privacy Policy or our handling of your personal data, please contact us using the information found in Section 1 at the top of this document.

Data controller

Social Gauge Media Limited

Unit 1603, 16th Floor, The L. Plaza, 367-375 Queen's Road Central, Sheung Wan, Hong Kong

Registration No. 3156089

contact@socialgaugemedia.com